Handbook of Research Methods for Studying Identity In and Around Organizations

Edited by Ingo Winkler, Associate Professor of Organization Studies and Leadership, Department of Business and Management, University of Southern Denmark, Denmark, Stefanie Reissner, Durham University, UK and Rosalía Cascón-Pereira, Associate Professor in HRM, Department of Business Management, University Rovira I Virgili, Spain

Contents:

Acknowledgements by the editors xiii
Prologue: studying identities and identity work xiv
1 Introduction to the Handbook of Research Methods for Studying
Identity In and Around Organizations 1
Ingo Winkler, Rosalía Cascón-Pereira and Stefanie Reissner

PART I NARRATIVE METHODS
2 Plot and storyline analysis of personal identity narratives 13
Stefanie Reissner
3 Exploring identity interplay through performative textual analysis 26
Isidora Kourti
4 Organizational small storymaking and change: identity work as coming
into being in narrative story dynamics 40
Ann Starbæk Bager
5 The qualitative survey as research design in exploring organizational identity 56
Anne Crafford and Johann Mouton

PART II VISUAL METHODS
6 Social dream-drawing: a socioanalytic method for studying identity work 71
Antoni Barnard
7 A picture is worth a thousand words: social identity mapping as a way
of visualizing and assessing social group connections 87
Sarah V. Bentley, S. Alexander Haslam, Katherine H. Greenaway, Tegan
Cruwys and Nik Steffens

PART III ETHNOGRAPHIC METHODS
8 Netnography: a route to explore identity evolution as online videogames
develop 104
Alexandra Samper-Martínez and Ercilia García-Álvarez
9 Mobile interviewing: harnessing the significance of place in identity research 117
Elham Moonesirust
10 The other: posing questions I am supposed to love –
autoethnographically exploring identities and identity work 130
Henning Grosse
11 Who am I when I am in flow? An introduction to autoethnography as
a method for studying identity 143
Ulrike Eva Posselt

PART IV EMBODIED METHODS
12 Researching individual somatic identity through movement and dance:
body-centred narrative inquiry 157
Cheryl K. Baldwin and Alyssa E. Motter
13 Examining identity using the creative art of mask-making 172
Mark Stephens and Ryan Higgins

PART V METHODS FOR ELICITING PERSONAL MEANINGS
14 Repertory grid for exploring managers’ identities in a coaching programme 188
Rosalía Cascón-Pereira, Guillem Feixas and Miquel Alabernia-Segura
15 A portrait in words: using self-characterization sketches as an
innovative method to explore work identities 204
Angela McGrane, Viv Burr and Nigel King
16 A multi-method approach for studying conscious and unconscious
identity work 217
Christina Gossayn, Anne Crafford and Arien Strasheim

PART VI METHODS FOR ANALYSING NATURALLY OCCURRING DATA
17 Using membership categorization analysis to study identities in talk and text 231
Andrea Whittle
18 Autobiographies and identity: using autobiographies to study identity in
organizational research 246
Nick Mmbaga, Blake Mathias and Anne Smith
19 Assessing collective identity (non-)verification with social media data
through web scraping, sentiment analysis, and qualitative coding 260
Tony P. Love, Jenny L. Davis, Rachel E. Davis, William G. Fisher and Rachel
M. Barczak
Epilogue: towards a methodological roadmap and beyond 274
Ingo Winkler, Rosalía Cascón-Pereira and Stefanie Reissner

Index