India Connected -

India Connected

Mapping the Impact of New Media
Buch | Softcover
308 Seiten
2021
Sage Publications India Pvt Ltd (Verlag)
978-93-5328-837-2 (ISBN)
49,85 inkl. MwSt
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A first-of-its-kind analysis of the growth of new media in Digital India from a broad communications and interdisciplinary perspective.
A first-of-its-kind analysis of the growth of new media in Digital India from a broad communications and interdisciplinary perspective

Can new media help in bringing about development or contribute to social movements? Who is left out of the new media equation? How is the public sphere affected by it? How will it be regulated?

Providing answers to these important questions, this book critically examines the growth of new media in India. It looks at how new media can be theorized in the Indian context and offers a perspective on the opportunities and challenges this poses to governance, development,  and businesses as well as in social marketing efforts.

With the government and the corporate sector’s growing emphasis on ‘Digital India’, India Connected creatively delves into various aspects such as digitization, convergence, interactivity, and ubiquity, which are affecting the Indian media landscape. 

Sunetra Sen Narayan has over 25 years of experience in communications, spanning advertising, print journalism, documentary film production, and teaching. She studied Economics at Delhi University and holds a Master’s in Telecommunications Studies and Doctorate in Mass Communications at the Pennsylvania State University, USA. She is currently Associate Professor at the Indian Institute of Mass Communication. She has teaching experience both in India and the US. She is also the Editor of the academic journal Communicator. Prior to this, she has been a print journalist, writing on business and travel in India. She has recently authored the book Globalization and Television, a Study of the Indian Experience 1990–2010 (2014). Email: sunetran@gmail.com. Shalini Narayanan, DPhil, is an independent Media Consultant and Trainer with two and a half decades of experience in the government and non-government sectors. Her area of interest is new media and its impact on governance. Her academic papers on new media have been published in journals of repute. She joined the Indian Information Service (IIS) in 1990 and took voluntary retirement in 2013. During her career, she held vital posts in All India Radio, Doordarshan News, Directorate of Advertising & Visual Publicity, Employment News etc. She also headed the IIS Department at the Indian Institute of Mass Communication. She has been awarded Best Professor Teaching Advertising Management by ABP News, National B-School Awards 2013. Post retirement, she has contributed to non-government organizations such as the Centre for Digital Financial Inclusion (cdfi.in) and Society for Promotion of Youth and Masses (spym.org). Email: nar.shalini@gmail.com

Foreword - Daya Kishan Thussu
Acknowledgements
I. THEORETICAL PERSPECTIVES
An Overview of New Media in India - Sunetra Sen Narayan and Shalini Narayanan
Theoretical Perspectives: Issues in the Indian New Media Environment - Jatin Srivastava and Enakshi Roy
Political Economy of (New) Media in India: An Institutional Perspective - B P Sanjay
II. POLITICS, GOVERNMENT AND THE MARKET
Social Media and Indian Politics in the Global Context: Promise and Implications - Awais Saleem and Stephen McDowell
New Media and Social–Political Movements - Shalini Narayanan and Anand Pradhan
New Media, Governance and Transparency in India - Abhishek N Singh and P Vigneswara Ilavarasan
Regulation of New Media: The Indian Scenario - Vikram Aditya Narayan and Raka Arya
ICT and the Indian Education System: Challenges and Possibilities - Anubhuti Yadav
Brand Promotion on New Media in India - Jaishri Jethwaney
III. HISTORICAL EXCLUSIONS
The Internet in India: Crystallising the Historical Inequalities - Uma Shankar Pandey
Women and the Internet in India: Denial of Access and the Censorship of Abuse - Geeta Seshu
Disability and Social Media in India - P J Mathew Martin and Sunder Rajdeep
Index

Erscheinungsdatum
Verlagsort New Delhi
Sprache englisch
Maße 139 x 215 mm
Gewicht 390 g
Themenwelt Geisteswissenschaften Geschichte Regional- / Ländergeschichte
Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
ISBN-10 93-5328-837-1 / 9353288371
ISBN-13 978-93-5328-837-2 / 9789353288372
Zustand Neuware
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