Mission Matters - Gail Anderson

Mission Matters

Relevance and Museums in the 21st Century

(Autor)

Buch | Softcover
206 Seiten
2019
American Alliance of Museums (Verlag)
978-1-5381-0348-7 (ISBN)
53,60 inkl. MwSt
This book provides a fresh and practical look on mission statements and strategic thinking. Anderson lays out the importance of mission statements while providing useful examples of vision, values, and other components typically a part of a museum’s strategic framework. This book takes the discussion to the present and into the future.
Mission Matters sheds a fresh light on how to envision relevant and impactful museums. Anderson takes the understanding of mission relevance to a new level. The premise of the book makes direct links to external contemporary realities and the need for museums to better position themselves as leaders and change agents in the greater landscape and diversity of people of our times.

Anderson illustrates her points with numerous examples from here in the United States and from around the world. Features include thought essays by David Fleming from the UK who tackles the importance of mission and social issues, and Charmaine Jefferson who frames the complexities of cultural competence in the 21st century. Twenty museum leaders each share their institution’s story of transformative change tied to reframing their mission. Anderson’s central tool for the book, the Mission Alignment Framework, helps reference the thinking about missions and the subsequent changes within museums as they redirect their work. Eighty US and international mission statements reveal the range of museums from urban and rural to different types of museums, styles of mission all illustrating relevance in a way unique to their location, institutional capacity, resources, and purpose. Complementing these examples are: guidelines about how to rethink mission; a questioning strategy based on the Mission Alignment Framework; and, a range of useful tools from museums and leading thinkers in the field.

Mission Matters is useful to a wide range of readers and users from trustees to directors to staff from a wide range of museums regardless of size and stage of development and maturity. The book is an easily accessible reference for strategic planning, conversations about relevance and missions, and museums considering the reinvention of their museum for greater impact.

Gail Anderson has dedicated much of her time over her 40+ year career researching, amassing and sharing resources and new ideas to advance the museum field. With all the pressures that museum leaders face on a daily basis, her goal has been to make resources easily available with practical and accessible approaches ad tools. Anderson, president of Gail Anderson & Associates (GA&A) works with museum leaders facilitating institutional transformation, building institutional and leadership capacity, and expanding community and global relevance. GA&A works with museums on strategic planning, organizational restructuring, institutional assessment and development, board development, as well as individual coaching. She has worked with more than 65+ clients and completed over 105+ projects, the majority of which are repeat clientele speaking to long-term relationships.

Chapter 1: Mission Matters

Chapter 2: Relevance in the 21st Century Museum

Introduction by Gail Anderson
Missions and the 21st Century Museum -- A Perspective by David Fleming, Ph.D.
Mission Relevance and Cultural Competency: Inescapable Partners for the Future by Charmaine Jefferson

Chapter 3: Qualities of a Mission Statement
Chapter 4: Mission Alignment Framework
Chapter 5: Twenty Perspectives from Museum Leaders

Introduction by Gail Anderson
Abbe Museum by Cinnamon Catlin-Legutko
Anchorage Museum by Julie Decker
Burke Museum of Natural History and Culture by Julie Stein, Ph.D.
The Contemporary Jewish Museum by Lori Starr
The Arquives by Raegan Swanson
Eastern State Penitentiary Historic Site by Sean Kelley
Ka’ala Farm by Kay Fukuda with Eric Enos
Minneapolis Institute of Art by Kaywin Feldman with Karleen Gardner
National Civil Rights Museum by Terri Lee Freeman
National Underground Railroad Freedom Center by Jamie Glavic with Dion Brown
North Carolina Museum of Natural Sciences by Emlyn Koster, Ph.D.
Nevada Art Museum by David B. Walker
Oakland Museum of California by Lori Fogarty
Phipps Conservatory and Botanical Gardens by Richard V. Piacentini
President Lincoln’s Cottage by Erin Carlon Mast
San Diego Museum of Man by Micah Parzen, Ph.D., J.D.
Santa Cruz Museum of Art and History by Nina Simon
Tamástslikt Cultural Institute by Roberta Conner
The Wild Center by Stephanie Ratcliffe

Chapter 6: US and International Mission Statements

Introduction by Gail Anderson
U.S. Mission Statements
International Mission Statements

Chapter 7: Development of a Mission Statement
Chapter 8: Mission Matters Toolkit

Introduction by Gail Anderson
Mission Matrices
Institutional Frameworks
Theories of Transformational Change


Chapter 9: Final Thoughts

Erscheinungsdatum
Reihe/Serie American Alliance of Museums
Sprache englisch
Maße 214 x 282 mm
Gewicht 590 g
Themenwelt Kunst / Musik / Theater
Geisteswissenschaften Geschichte Hilfswissenschaften
Wirtschaft Betriebswirtschaft / Management
ISBN-10 1-5381-0348-6 / 1538103486
ISBN-13 978-1-5381-0348-7 / 9781538103487
Zustand Neuware
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