Shaping the EU Global Strategy (eBook)

Partners and Perceptions
eBook Download: PDF
2018 | 1st ed. 2019
XVII, 272 Seiten
Springer International Publishing (Verlag)
978-3-319-92840-1 (ISBN)

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This book explores the images and perceptions of the EU in the eyes of their Strategic Partners. Spanning four continents, these ten important global actors - the BRICS together with the USA, Canada, Japan, South Korea and Mexico - are of profound significance to the EU in economics, politics, security and global governance. In 2015, the volume's editors and contributors were commissioned by the European External Action Service to research these countries' perceptions towards the EU. The research highlights how in changing multilateral settings, images and perceptions significantly influence the behaviour and foreign policy choices of actors. The findings presented in this book helped to inform the content and focus of the 2016 EU Global Strategy, and will be of interest to scholars, students and practitioners of EU foreign policy, European integration and public diplomacy.


Natalia Chaban is Professor and Jean Monnet Chair at the National Centre for Research on Europe, University of Canterbury, New Zealand. She has published on image and political communication studies within international relations contexts involving the EU in numerous journals and books. Together with Martin Holland, she co-leads the internationally recognised project 'EU Global Perceptions', involving more than 30 locations since 2002. 

Martin Holland holds a Jean Monnet Chair ad personam at the University of Canterbury, New Zealand, and is the Director of New Zealand's EU Centres Network. His research spans a wide range of EU policy areas: institutional integration, common foreign policy, development and EU perceptions. He regularly lectures at universities in China, Malaysia and Thailand as well as New Zealand. 

Natalia Chaban is Professor and Jean Monnet Chair at the National Centre for Research on Europe, University of Canterbury, New Zealand. She has published on image and political communication studies within international relations contexts involving the EU in numerous journals and books. Together with Martin Holland, she co-leads the internationally recognised project “EU Global Perceptions”, involving more than 30 locations since 2002. Martin Holland holds a Jean Monnet Chair ad personam at the University of Canterbury, New Zealand, and is the Director of New Zealand’s EU Centres Network. His research spans a wide range of EU policy areas: institutional integration, common foreign policy, development and EU perceptions. He regularly lectures at universities in China, Malaysia and Thailand as well as New Zealand. 

Chapter 1: Introduction.   Partners and PerceptionsNatalia Chaban and Martin Holland Chapter 2: The EU seen from Brazil: Images and PerceptionsPaula Sandrin and Andrea Ribeiro HoffmannChapter 3: Managing Europe’s reputation in Canada: searching for a strategy in times of crisesAntoine Rayroux Chapter 4: Trajectories and Transformations: Relations and Perceptions of the EU in China, 2006 to 2015LAI SuetyiChapter 5: The EU Global Strategy and EU-India Relations: A Perceptions StudyRajendra K. Jain and Shreya PandeyChapter 6: The European Union as Seen by Japan in an Age of UncertaintyMichito TsuruokaChapter 7: Strategic Partner and Model of Governance: EU Perceptions in MexicoRoberto DominguezChapter 8: Russia’s Vision of EU Migration Policy (2011-2015): Critical Assessment Olga Gulyaeva Chapter 9: South African Perceptions on the European Union: Soft Power and SecurityKirsty Agnew and Lorenzo FioramontiChapter 10: Behind the Scenes: EU Images and Perceptions in South KoreaSunghoon Park and Sae Won ChunChapter 11: United StatesRoberto Rodreiguez and Maxime Larivé

Erscheint lt. Verlag 4.10.2018
Reihe/Serie The European Union in International Affairs
Zusatzinfo XVII, 272 p. 47 illus.
Verlagsort Cham
Sprache englisch
Themenwelt Geschichte Allgemeine Geschichte Zeitgeschichte
Sozialwissenschaften Politik / Verwaltung Politische Systeme
Schlagworte Brazil • BRICs • Canada • China • EU global trade • EU partnerships • Euro-centrism • European Union • global actors • global perceptions of the EU • global strategy • India • Japan • Mexico • Migration • Russia • South Africa • South Korea • Strategic Partnership Agreement • United States
ISBN-10 3-319-92840-6 / 3319928406
ISBN-13 978-3-319-92840-1 / 9783319928401
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