Political Campaign Communication (eBook)

Robert E. Denton, Jr. holds the W. Thomas Rice Chair in the Pamplin College of Business and is professor and head of the Department of Communication at Virginia Tech.

ContentsAcknowledgmentsIntroduction: Political Campaign Communication—Theory, Method and Practice and the Emergence of a Discipline of StudyRobert E. Denton, Jr. Section I: TheoryChapter 1: The Functional Theory of Political Campaign DiscourseWilliam L. Benoit Chapter 2: “What a Snob”: The Reconciliation of Higher Education and Neoliberalism in the 2012 Republican Presidential PrimaryLuke Winslow and Carly de Anda Chapter 3: What is Happening There?: Norwegian Newspaper Coverage of the 2016 U.S. Presidential ElectionMichael Nitz Chapter 4: Intensity of Face Threats in the 2008, 2012 and 2016 US Presidential Debates William O. Dailey, Shelly S. Hinck, Robert S. Hinck, and Edward A. Hinck Chapter 5: Too Early to be Funny? An Analysis of Late Night Comedy During the 2016 U.S. Presidential PrimariesMichael Nitz, Allison Koehn, and Hayley McCarron Section II: MethodChapter 6: Presidential Debate and Conflict BiasJoan L. Conners Chapter 7: Main Stream Press Framing of the RNC and DNC 2016 Presidential Nomination Acceptance Speeches: Terministic Screens and the Discovery of the Worldview of the PressJim A. Kuypers Chapter 8: Making a Case for Textual Criticism: Hillary Studies and the State of Political Campaign ScholarshipMelody LehnChapter 9: Barack Obama’s Response to the “Angry Black Man” Race Card: A Critical Analysis of “A More Perfect Union”Ronald E. Lee and Aysel Morin Chapter 10: Kenney and Identification in HoustonJ. David Trebing Section III: PracticeChapter 11: Political Election TV SpotsWilliam L. BenoitChapter 12: Campaign Politics of Sight and Sound: Populist Rhetoric in a Media MaelstromJohn S. Nelson and Anna Lorien NelsonChapter 13: The Refutational Power of Ad Personam and Tu Quoque Attacks in Advancing Trump’s “Change” Counter-Narrative During the 2016 General Election Presidential DebatesKathryn M. Olson Chapter 14: Acting “Presidential”: The Modern Campaign Meets the Ubiquitous PresidencyJoshua M. Scacco and Kevin M. CoeChapter 15: Orchestrating “The Show:” The 2016 Political Party Conventions in Historical ContextTheodore F. SheckelsChapter 16: National Conventions: Evolving Functions and FormsTammy R. Vigil Chapter 17: Tweeting Our Differences: Comparing Candidate Communication in Mixed-Gender and Same-Gender ElectionsLindsey M. MeeksBibliographyAbout the Editor and Contributors