Selling the Truth

Every human conversation is a selling conversation so telling the truth means Selling the Truth. No matter who you are or what you do, this book is for you. By learning the Advisory Selling Method, you develop your natural ability to Sell the Truth.

The Advisory Selling Method is an important innovation in the evolution of selling that unleashes your creativity, compassion for others, and the power to make a real difference on behalf of the people you serve. It demands that you put their best interest ahead of all other priorities including yours.
- With Advisory Selling every process goes smoother.
- There is more certainty of successful client project completion.
- You get a greater chance of longer-term relationships and more deals.