Industrial Organization

Dr John Lipczynski is retired from the University sector. He contributes to the teaching and development of Executive MBA programmes in the private sector. Professor John O.S. Wilson is Professor of Banking & Finance and Director of Research in the Management School at the University of St Andrews. He is Director for the Centre for Responsible Banking & Finance. His research interests include industrial organisation and banking. Professor John Goddard is Professor of Financial Economics and Deputy Head of Bangor Business School at Bangor University. His research interests include industrial organisation, banking and the economics of professional football.

Part I:  Theoretical Foundations
1 Industrial organization: an introduction
2 Production, costs, demand and profit maximization
3 The neoclassical theory of the firm
4 Managerial and behavioural theories of the firm
5 Transaction costs, agency and resource-based theories of the firm
6. Corporate governance
Part II:  Structural Analysis of Industry
7 Oligopoly: non-collusive models
8 Oligopoly: collusive models
9 Game Theory
10 Concentration: measurement and trends
11 Determinants of seller concentration
12 Barriers to entry
13 Market structure, firm strategy and performance
Part III:  Analysis of Firm Strategy
14 Pricing
15 Auctions
16 Product differentiation
17 Advertising
18 Research and development
19 Horizontal mergers and strategic alliances
20 Vertical integration
21 Vertical restraints
22 Network goods and services
23 Diversification
Part IV:  Analysis of Public Policy
24 Competition policy
Appendices: Analytical Tools
Appendix 1 Mathematical methods
Appendix 2 Econometric methods
Appendix 3 Solutions to quantitative questions
Glossary
Bibliography
Index