International Business with MyManagementLab, Global Edition - Ricky Griffin, Michael Pustay

International Business with MyManagementLab, Global Edition

Media-Kombination
2014 | 8th edition
Pearson Education Limited
978-1-292-07014-8 (ISBN)
119,95 inkl. MwSt
This package contains Griffin, International Business, Global Edition 8e and access to MyManagementLab.

 

Important information for students:

 

You need both an access code and a course ID to access MyManagementLab. Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.  

 

For International Business courses.

This package includes MyManagementLab.

 

Successfully prepare students for the international marketplace.

 

International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.

 

MyManagementLab®  for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams—resulting in better performance in the course—and provides educators a dynamic set of tools for gauging individual and class progress.

 

Teaching and Learning Experience

This program will provide a better teaching and learning experience—for you and your students. Here’s how:



Provide a Thorough Understanding of Emerging Markets: Reinforce topics through numerous cases, inserts, and end-of-chapter questions and exercises.
Keep your Course Current and Relevant: New examples, exercises, and statistics appear throughout the text.
Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning.

 

This package includes MyManagementLab, an online homework, tutorial, and assessment program designed to work with this text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

 

My_Lab/Mastering is not a self-paced technology and should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID.  Instructors, contact your Pearson representative for more information.

 

Find out more at www.MyManagementLab.com.

Maps

Preface

Acknowledgments

About the Authors

 

I. The World’s Marketplaces

1. An Overview of International Business

2. Global Marketplaces and Business Centers

3. Legal, Technological, Accounting, and Political Environments

4. The Role of Culture

5. Ethics and Social Responsibility in International Business

 

II. The International Environment

6. International Trade and Investment

7. The International Monetary System and the Balance of Payments

8. Foreign Exchange and International Financial Markets

9. Formulation of National Trade Policies

10. International Cooperation Among Nations

 

III. Managing International Business

11. International Strategic Management

12. Strategies for Analyzing and Entering Foreign Markets

13. International Strategic Alliances

14. International Organization Design and Control

15. Leadership and Employee Behavior in International Business

 

IV. Managing International Business Operations

16. International Marketing

17. International Operations Management

18. International Financial Management

19. International Human Resource Management and Labor Relations

 

Glossary

Name Index

Company Index

Subject Index

Verlagsort Harlow
Sprache englisch
Maße 218 x 276 mm
Gewicht 1190 g
Themenwelt Schulbuch / Wörterbuch
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-292-07014-5 / 1292070145
ISBN-13 978-1-292-07014-8 / 9781292070148
Zustand Neuware
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