Building the Successful Veterinary Practice, Programs and Procedures

Thomas E. Catanzaro, DVM, MHA, FACHE, and diplomate of the American College of Healthcare Executives, is the first veterinarian to receive board certification from the American College of Healthcare Executives. He has 30 years of experience as a practitioner, a hospital services director for AAHA, and a consultant. Widely published and in demand as a speaker, Catanzaro addresses areas of skill that are not usually included in a veterinarian's formal education.

Preface; Introduction; The New American Veterinary Practice: Why It Requires as Much Training as Medicine and Surgery; New Clients and Their Bond to the Practice: Getting Them and Ensuring Their Return; Medical Records: Continuity of Care for Pride and Profit; Using the Program-Based Budgeting Process; Establishing a Community Market Niche: Internal Promotion Adds Value to Service; Performance Planning in Lieu of Appraisals: Report Cards Are Dead-Say Thank You Specifically and Often; The Future Is Leadership: Vision and Belief for Tomorrow; Appendices: Internal Practice Promotion Ideas; Recognition Program Inquiry; Sample Medical Record Forms; Veterinary Business Plan Development; Fiscal Report Formats with Sample Budget Format; Chart of Accounts; Charts and Graphs for Fiscal Trends Assessment; Supervisors-Planned Performance System; Telemarketing Scripts.