Advances in Creativity, Innovation, Entrepreneurship and Communication of Design
Springer International Publishing (Verlag)
978-3-030-51625-3 (ISBN)
This book brings together experts from different areas to show how creativity drives design and innovation to allow the integration of a wider spectrum of topics related to engineering design, industrial design and ergonomics in design. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach creativity and entrepreneurial competencies. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches, new typographies, visual elements and technologies applied to mobile and computer interfaces developments. It also discusses innovative strategies for design education and sustainable design. Based on the AHFE 2020 Virtual Conference on Creativity, Innovation and Entrepreneurship and on the AHFE 2020 Virtual Conference on Human Factorsin Communication of Design, held on July 16-20, 2020, this book offers a fresh perspective and novel insights for human factors researchers, designers, communicators and innovators.
| Erscheinungsdatum | 08.07.2020 |
|---|---|
| Reihe/Serie | Advances in Intelligent Systems and Computing |
| Zusatzinfo | XII, 340 p. 120 illus., 88 illus. in color. |
| Verlagsort | Cham |
| Sprache | englisch |
| Maße | 155 x 235 mm |
| Gewicht | 536 g |
| Themenwelt | Technik |
| Schlagworte | AHFE 2020 Proceedings • Collaborative education mode • Competition and Cooperation in Interaction Design • Complex Problem Solving • creative design process • Creativity in Businesses • Developing entrepreneurial competencies • Education for creativity • Emotional changes in users • Gamification Design • Graphic Design Principles For Interface Design • Implementation of blockchain technology • Improving Text Legibility • Inclusive entrepreneurships • Intelligent management systems • Interactive Design With Visuals And Graphics • Intuitive product design • Managing Business Innovation • Managing digital innovation • Marketing strategies • media production • New Media for Digital Advertising • Process and Project Management • Social Innovation • Startup Establishment Strategies • sustainable product design • teaching creativity • typographic design • User Experience In Visual Communication • visual communication design • Wayfinding in webpage design |
| ISBN-10 | 3-030-51625-3 / 3030516253 |
| ISBN-13 | 978-3-030-51625-3 / 9783030516253 |
| Zustand | Neuware |
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