Inside Book Publishing
Seiten
2008
|
4th New edition
Routledge (Verlag)
978-0-415-44156-8 (ISBN)
Routledge (Verlag)
978-0-415-44156-8 (ISBN)
- Titel erscheint in neuer Auflage
- Artikel merken
Zu diesem Artikel existiert eine Nachauflage
Addresses issues such as globalization of publishing and the impact of the internet. This edition covers: how the industry has evolved; publishing functions - editorial, design and production, marketing, sales and distribution, and rights; the role of the author; copyright and contracts; and the sales channels for books in the UK.
How do publishers work and make money? Why do they exist?
This expanded and thoroughly revised fourth edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big issues – globalization of publishing, the impact of the internet – and explains publishing from the author contract to the bookshop shelf.
It covers:
how the present industry has evolved
publishing functions – editorial, design and production, marketing, sales and distribution, and rights
the role of the author
copyright and contracts
the sales channels for books in the UK, from the high street to ebooks
getting a job in publishing.
It features:
topic boxes written by expert contributors
a glossary of publishing terms
suggestions for further reading
a directory of publishing organizations
a Companion Website at: http://www.insidebookpublishing.com/.
How do publishers work and make money? Why do they exist?
This expanded and thoroughly revised fourth edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big issues – globalization of publishing, the impact of the internet – and explains publishing from the author contract to the bookshop shelf.
It covers:
how the present industry has evolved
publishing functions – editorial, design and production, marketing, sales and distribution, and rights
the role of the author
copyright and contracts
the sales channels for books in the UK, from the high street to ebooks
getting a job in publishing.
It features:
topic boxes written by expert contributors
a glossary of publishing terms
suggestions for further reading
a directory of publishing organizations
a Companion Website at: http://www.insidebookpublishing.com/.
Giles Clark is the Copublishing Adviser at The Open University Angus Phillips is Director of the Oxford International Centre for Publishing Studies, Oxford Brookes University.
1. Introduction 2. A Short History of Modern Trade Publishing 3. The Consolidation of Non-Consumer Publishing 4. The Characteristics of the Main Publishing Sectors 5. Creating and Protecting Value 6. The Author 7. Commissioning 8. The Author Contract and Product Development 9. Design and Production 10. Marketing 11. Sales and Distribution 12. Rights Sales 13. The Sales Channels for Books in the UK 14. Getting Into Publishing
| Erscheint lt. Verlag | 13.6.2008 |
|---|---|
| Zusatzinfo | 8 Line drawings, black and white; 41 Halftones, black and white; 17 Tables, black and white |
| Verlagsort | London |
| Sprache | englisch |
| Maße | 174 x 246 mm |
| Gewicht | 816 g |
| Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Buchhandel / Bibliothekswesen |
| Sozialwissenschaften ► Kommunikation / Medien ► Journalistik | |
| ISBN-10 | 0-415-44156-0 / 0415441560 |
| ISBN-13 | 978-0-415-44156-8 / 9780415441568 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
Mehr entdecken
aus dem Bereich
aus dem Bereich
2. Wissenschaftliche Bibliotheken (AVWB) und Staatliche Bücherei- und …
Buch | Softcover (2024)
De Gruyter Saur (Verlag)
39,95 €
