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How to Become a Rock Star Chef in the Digital Age

A Step-by-Step Marketing System for Chefs and Restaurateurs to Burn Their Competition and Build their Brand to Superstar Level

(Autor)

Buch | Hardcover
186 Seiten
2018
Morgan James Publishing llc (Verlag)
978-1-63047-103-3 (ISBN)
33,65 inkl. MwSt
Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace.

In his passionate, streetwise style, Chef Mark Garcia's mission is to strengthen

Chef Mark Garcia is the author of "How To Become a Rock Star Che"f and "Entrepreneurial Insanity in the Restaurant Business." He is also founder of Rock Star Chef Marketing Academy, the legendary branding and marketing training program for chefs, restaurateurs and foodies. For these works, Chef Mark has become a leading authority on the topics of strategic branding, digital and new media engagement as wells as social media marketing. Chef Mark's books, videos, newsletters, recipes and media appearances now inspire millions of people nationwide. He is regularly seen in national and international media and has been featured on CNN, NBC News, the BBC, Nation's Restaurant News, Fast Company and popular digital outlets like; HispanicBusiness.com, Smithsonian.com, Forbes.com and WSJ.com. As one of the most in-demand trainers and speakers of our time, Mark has shared the stage with Brian Solis, Chef Eric Ripert, Dr. Oz, Deepok Chopra, Tim Ferriss and executive from LinkedIn and Google.

Erscheint lt. Verlag 31.5.2018
Sprache englisch
Maße 139 x 215 mm
Gewicht 213 g
Themenwelt Sozialwissenschaften Pädagogik Berufspädagogik
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Personalwesen
ISBN-10 1-63047-103-8 / 1630471038
ISBN-13 978-1-63047-103-3 / 9781630471033
Zustand Neuware
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