The Physical Attractiveness Phenomena

1 • Introduction.- Framework.- Fundamentals.- Summary.- 2 • Measurement of Physical Attractiveness.- Development.- Measurement Process.- Measure Qualification.- Measure Reliability.- Self-Measures versus Other Measures.- Measure Validity.- Moderate Physical Attractiveness.- Research Procedure: Experimental Design.- Measurement Limitations.- 3 • Interpersonal Realities.- Expectations and Assumptions.- Psychopathology.- Educational Milieu.- Social Deviance.- Crime and Courts.- Helping Behavior.- Conclusion.- 4 • Interpersonal Reciprocations.- Romantic Attraction.- Nonintimate Liking.- Employment.- Conclusion.- 5 • Intrapersonal Realities.- Reality.- Interpersonal Outcomes.- Personality.- Physiological Effects.- Prospective Horizon.- 6 • Determinants of Physical Attractiveness.- Hierarchical Rankings.- Sex Differences.- The Face.- Physique.- Height.- Perceptual Distortions.- Association.- Context.- Conclusion.- 7 • Persuasive Communication: Original Research.- The Need.- Persuasive Communication.- Physical Attractiveness.- Physical Attractiveness and Persuasive Communication.- Research Problem and Hypotheses.- Research Methodology.- Analyses and Results.- Conclusions.- Practitioner Implications.- Future Research.- Theoretical Proposition.- 8 • Cultures and Societies.- Cross-Cultural Corroboration.- Response by Society.- Applications.- Expanding Plight.- 9 • Science and Theory.- Philosophy and History.- Current Knowledge.- Theory.- Future Research Quests.- References.