AQA Business for GCSE - Neil Denby, David Hamman

AQA Business for GCSE

Growing as a Business
Buch | Softcover
168 Seiten
2009
Hodder Education (Verlag)
978-0-340-98664-6 (ISBN)
23,65 inkl. MwSt
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The essential textbook for the second year of the new AQA GCSE.
AQA Business for GCSE: Growing as a Business covers Unit 2 of the new AQA GCSE Business specification, Growing as a Business. Written in a lively and accessible manner and packed with images and illustrations, the book will motivate and prepare students to achieve the best possible results. Key features of the text include: - Numerous activities and exercises for classroom and homework use - Lots of real-life case studies and examples to motivate and engage students - Graded activities so that the specification is covered appropriately for students at all levels - Exam tips and exam-style questions to prepare students for assessment Written by two highly experienced authors and examiners who have the skills and experience to know exactly what is required by students to gain the best grades possible.

Neil Denby is Principal Moderator for a major examining board and is Senior Lecturer at Huddersfield University. He is a highly experienced examiner and author who has written widely for Hodder Education and Philip Allan Updates. His previous titles include the popular AQA GCSE Business Studies B (Hodder Education). David Hamman is Chief Examiner for a major examining board. He has many years' experience as an examiner, teacher and author. His previous titles include AQA GCSE Business Studies A (Hodder Education).

Business organisation Introduction to business organisation Expanding as a business Choosing the right legal structure Business aims and objectives Business location Advanced marketing Introduction to advanced marketing The marketing mix: product The marketing mix: price The marketing mix: promotion The marketing mix: place Finance for a large business Introduction to finance for a large business Sources of finance for a large business Profit and loss accounts Balance sheets Ratios Advanced people in businesses Introduction to advanced people in businesses Organising a growing business Recruiting staff Appraisal and training Motivation Advanced operations management Introduction to advanced operations management Production methods Efficiency and lean production Benefits and challenges of growth Maintaining quality assurance in growing businesses

Erscheint lt. Verlag 26.6.2009
Zusatzinfo 74
Verlagsort London
Sprache englisch
Maße 213 x 275 mm
Gewicht 532 g
Themenwelt Schulbuch / Wörterbuch
ISBN-10 0-340-98664-6 / 0340986646
ISBN-13 978-0-340-98664-6 / 9780340986646
Zustand Neuware
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