Esports and the Media -

Esports and the Media

Challenges and Expectations in a Multi-Screen Society

Angel Torres-Toukoumidis (Herausgeber)

Buch | Softcover
118 Seiten
2024
Routledge (Verlag)
978-1-032-22678-1 (ISBN)
24,90 inkl. MwSt
This book takes a multidisciplinary approach to the question of esports and their role in society. It will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.
This book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world.

Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be learned through esports? What do the media gain from broadcasting esports? What is the relationship between social networks and esports? What are the main marketing strategies used in esports? What effect does communicative globalization have on the development of esports? What is the relationship between merchandising and esports? What do communication experts think about esports?

Offering clear insights into this rapidly developing area, this volume will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.

The Open Access version of this book has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license: https://www.taylorfrancis.com/books/oa-edit/10.4324/9781003273691/esports-media-angel-torres-toukoumidis

Angel Torres-Toukoumidis completed his PhD in Communication under the research line ‘Media Literacy’ at the universities of Huelva, Seville, Málaga, and Cádiz. He is Principal Investigator of the first university games laboratory in Ecuador (GAMELAB-UPS http://gamelab.ups.edu.ec/). He is also currently Lecturer at the Universidad Politécnica Salesiana, Ecuador.

Part I: Overview, 1. E-sports in the Entertainment Industry: Overview, Part II: Media Platforms and Esports, 2. The Social Media Impact of Esports: The Case of Esports on Facebook, Part III: Communicative Globalization of Esports, 3. Live-Streaming Culture in the Esports Community, 4. Marketing Strategies for Esports, 5. Comparative Study of the Transmedia Element in Esports: America, Europe, and Asia, 6. How the Negative Public View of Videogames Threatens Esports Sponsors, 7. Communication Experts' Perspective on Esports

Erscheinungsdatum
Reihe/Serie Routledge Focus on Digital Media and Culture
Zusatzinfo 13 Tables, black and white; 5 Line drawings, black and white; 1 Halftones, black and white; 6 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 138 x 216 mm
Gewicht 453 g
Themenwelt Kunst / Musik / Theater
Sachbuch/Ratgeber Sport
Mathematik / Informatik Informatik Web / Internet
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
ISBN-10 1-032-22678-1 / 1032226781
ISBN-13 978-1-032-22678-1 / 9781032226781
Zustand Neuware
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