Involving Your Audience
Pearson (Verlag)
978-0-205-26811-5 (ISBN)
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Conditioned by video games, television, computers, and experiential learning activities, today's students have shorter attention spans and need to be involved. The most successful speakers are those who recognize this and adopt a more interactive approach to delivering their message. Yet, the ability to involve the audience in a more active way requires a different skill set than many speakers — veterans and novices alike — have mastered. In Involving Your Audience: Making It Active, international consultant, speaker, and writer Karen Lawson provides a practical, hands-on approach to using interactive methods to increase audience impact and ensure speaker success.
Karen Lawson is president of Lawson Consulting Group Inc., a consulting firm specializing in organization and management development. Her clients include Kodak, DuPont, Prudential, Citibank, and SmithKline Beecham. She was president of the Philadelphia chapters of both the National Speakers Association and the American Society for Training and Development. She is the author of four books, The Art of Influencing, Improving On-The-Job Training, The Trainer's Handbook, and Improving Workplace Performance Through Coaching. She is co-author with Mel Silberman of 101 Ways to Make Training Active and Twenty Active Training Programs Volume II. Dr. Lawson has taught at Temple University and SUNY-Binghamton, and is currently an adjunct professor at the University of Delaware.
I.UNDERSTANDING YOUR AUDIENCE AND YOURSELF.
1.Demographic Influences and Challenges.
2.Audience and Speaker Attitudes, Value Systems, and Style Differences.
3.Audience Needs and Expectations.
II.INVOLVING THROUGH SEEING.
4.Using Visuals — Low Cost to High Tech.
5.Speaking as a Performing Art.
6.Creating Word Pictures.
III. INVOLVING THROUGH DOING.
7.Audience Participation.
8.Interacting with Your Audience.
9.Handling Questions.
10.Dealing with Problem Situations.
| Sprache | englisch |
|---|---|
| Gewicht | 291 g |
| Themenwelt | Sachbuch/Ratgeber ► Beruf / Finanzen / Recht / Wirtschaft ► Briefe / Präsentation / Rhetorik |
| ISBN-10 | 0-205-26811-0 / 0205268110 |
| ISBN-13 | 978-0-205-26811-5 / 9780205268115 |
| Zustand | Neuware |
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