The Software Publishers Association Legal Guide to Multimedia

In order to successfully publish new multimedia software, developers must navigate a tangled landscape of legal issues and requirements. This text explains the legal principles and procedures necessary to develop, protect and market multimedia products.

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"Don't let this guide wander too far. If you are serious about the issues involved in merging code and content, you will want this guide to be nearby."--From the Foreword by Ken Wasch, Executive Director of the Software Publishers Association Are you a multimedia developer or publisher? Do you own multimedia content that you want to license? Then you need The Software Publishers Association Legal Guide to Multimedia, the first truly comprehensive guide to the legal issues of developing, protecting, and distributing multimedia products. Creating multimedia programs requires integrating different media content from different industries. But different industries protect and license their content in different ways. Additionally, a whole new set of multimedia legal issues is developing as the multimedia industry grapples with the legal challenges posed by integrating content from different industries in a digital form. The Software Publishers Association Legal Guide to Multimedia is a straightforward, plain-English guide to this legal jungle.This book will give you a command of multimedia software legal principles, including copyright, trademark and unfair competition, right of publicity, right of privacy, defamation, trade secrets, and patents.
Read this book and learn how to: *license content of all kinds, from text and characters to music and motion pictures *determine when you can use preexisting content without permission *contract with independent developers to help create your multimedia product *ensure that you own the rights to the multimedia products you develop *register the copyright for your multimedia product *protect your copyrights, trademarks, trade secrets, and patents.The Software Publishers Association Legal Guide to Multimedia includes both within the book and on the accompanying diskette, dozens of checklists and sample agreements to help you assess specific legal situations and appropriately define legal relationships.Written by a software law authority and authorized by the principal software industry trade association, The Software Publishers Association Legal Guide to Multimedia is the definitive handbook on the subject for multimedia professionals, owners of media content, and anyone involved in this exciting and high-growth industry. 0201409313B04062001