Designing the BBC

Iain Macdonald is Associate Professor of Design at Maynooth University, Ireland. He is author of Hybrid Practices in Moving Image Design (2016) and his research has been published in journals such as Visual Communication and International Journal of Art and Design Education. Paula Williams is Course Leader of Advertising and Brand Design at Ravensbourne University London, UK. She is an awardee creative director who worked as part of the BBC's and RedBee Creative's brand team and, later, as co-founder of Wonder Creative. She is a founding member of the BBC Motion Graphics steering group, responsible for creating a permanent archive at Ravensbourne University.

Foreword – Bernard Lodge
Acknowledgements
Introduction – Iain Macdonald & Paula Williams
1. Branding the BBC: The Cultural and Creative Impact of Identity – Paula Williams & Charlie Mawer
2. Painting With Sound – Melissa Morton
3. Consistency or Change? Top of the Pops’ Meandering Journey Towards a Sense of Self – Matthias Hillner
4. Blue Peter: ‘Here’s One I Made Earlier’ – Iain Macdonald & Kevin Hill
5. A Play in Themselves: Drama Titles & Graphics – Iain Macdonald & Iain Greenway
6. Doctor Who: Motion Graphics For A Time Lord – Iain Macdonald
7. Global Circulations, National Traditions: BBC Motion Graphics and Canadian Television – Andrew Burke
8. The Old School Cool: Youth Culture & Multiculturalism in Pre-2000s Britain – O Haruna

Section II

9. No Width, No Speed. – Graham McCallum
10. A Hybrid Creator’s Tool: The Introduction of Quantel Paintbox – Margaret Harvey
11. Drawn to Paintbox – Morgan Almeida
12. The Best Technique For The Job: Making The Right Choices For The Right Reasons – Liz Friedman
13. BBC OU: Moving Education Design from Analog to Digital – Haydon Young
14. Digital Pathfinders: The BBC Computer Graphics Workshop 1980 to 1987 – Bill Gardner
15. BBC Sport: Of Dash and Dare – Steven Aspinall
16. ‘…and now for the News’: Television, Probably: The Age Of Cardboard – Brian Eley
17. Breakfast Time: To Infinity and Beyond – Terry Hylton
18. News 24/7 – Chyaz Buffett, Mark Chaudoir, Andy Davy, Ian Wormleighton, & Iain Macdonald
Epilogue
Appendix
Timeline
Index