The Artist–Enterprise in the Digital Age

(Autor)

Buch | Hardcover
204 Seiten
2016 | 1st ed. 2017
Springer Verlag, Japan
978-4-431-55967-2 (ISBN)

Lese- und Medienproben

The Artist–Enterprise in the Digital Age - Xavier Greffe
96,29 inkl. MwSt
This book is a monograph of cultural economics of a new concept, artist–enterprises. It explores various dimensions that artists embody, i.e., aesthetic, critical, messianic, and economic ones, and screens the multiple challenges faced by the artist–enterprises in terms of pricing, funding, and networking in the Digital Age. It shows how these artist–enterprises are at the core of the contemporary creative industries.
Even when they are on their own, artists have to demonstrate or manage a variety of skills, sign contracts both in the early and later stages of their activities, and also maintain relationships and networks that enable them to attain their artistic and economic goals. They are no longer simply entrepreneurs managing their own skills but are the enterprises themselves. The artist–enterprises thus find themselves at the confluence of two dynamics of production—artistic and economic: artistic because they invent new expressions and meanings; and economic because these expressions must be supported by monetary values on the market. The artistic dynamic is part of a long process of artistic enhancement and only an artist can say whether it has reached the point of presentation or equilibrium. The economic dynamic is dependent on the constant endorsement of artists' works by the market to ensure their survival as artist–enterprises. The tension created by this disparity is further aggravated by another tension: the need to overcome a number of risks so that artist–enterprises can progress.
This book will be of special interest to artists, managers, students, professionals, and researchers in the fields of the arts, creativity, economics, and development.
The author is Emeritus Professor at the University Paris I Panthéon-Sorbonne.

1. Introduction.- 2. New Challenges for the Artist Enterprise.- 3. Cultural Products.- 4. The Economic Footprint of Artist-Enterprises.- 5. A Permanent and Polymorphous Figure.- 6. Fitting Artistic and Economic Dynamics.- 7. Trust as a Market Driver.- 8. Challenge of attention, Curse of liquidity.- 9. Organizing A Creative Process.- 10. Markets and Networks.- 11.  Conclusion: The Artist-enterprise in a Creative Economy.- Bibliography.   

Erscheinungsdatum
Reihe/Serie Creativity, Heritage and the City ; 1
Zusatzinfo 2 Illustrations, black and white; VIII, 204 p. 2 illus.
Verlagsort Tokyo
Sprache englisch
Maße 155 x 235 mm
Themenwelt Kunst / Musik / Theater
Geisteswissenschaften Archäologie
Geschichte Allgemeine Geschichte Altertum / Antike
Naturwissenschaften Geowissenschaften Geografie / Kartografie
Sozialwissenschaften Soziologie Allgemeine Soziologie
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Schlagworte Artistic creativity • Artists, artisans and designers • Economic sustainability of artistic creation • Entrepreneurship • Management of specific skills • New business models for contents
ISBN-10 4-431-55967-1 / 4431559671
ISBN-13 978-4-431-55967-2 / 9784431559672
Zustand Neuware
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