Ccea Business Studies For Gcse, 2Nd Edition - Hope Kerr

Ccea Business Studies For Gcse, 2Nd Edition

(Autor)

Buch | Softcover
264 Seiten
2009 | 2nd Revised edition
Hodder Education (Verlag)
978-0-340-98581-6 (ISBN)
28,65 inkl. MwSt
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Comprehensive coverage of the CCEA GCSE Business Studies specification in concise, manageable units.
An invaluable text for students of CCEA GCSE Business Studies, this textbook is also suitable for the business studies elements of CCEA GCSE Applied Business or Business and Communication Systems. - Text illustrated with examples based on current business practice in Northern Ireland - Topics encouraging discussion and debate - Activities allowing students to work at their own pace, ensuring a full understanding of each topic

Hope Kerr is Chief Examiner for a major awarding body and a highly experienced teacher and examiner in Northern Ireland.

Business start-up Entrepreneurs Resources of business Private sector ownership Other forms of business ownership Sources of finance Mission statement and business aims Stakeholders Production Types of production Methods of production Location of production Quality assurance Health and safety Marketing Market research Introduction to the marketing mix - price The marketing mix - promotion The marketing mix - place The marketing mix - product Finance Cash flow forecasts Financial accounts and balance sheet Interpretation of accounts using ratios Breakeven Managing people Recruitment Selection Training Motivation Appraisal Business growth Business growth International growth E-commerce Business plan Business plan Assessment objectives and command words

Erscheint lt. Verlag 26.6.2009
Verlagsort London
Sprache englisch
Themenwelt Schulbuch / Wörterbuch
ISBN-10 0-340-98581-X / 034098581X
ISBN-13 978-0-340-98581-6 / 9780340985816
Zustand Neuware
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