Methodology for Digital Transformation

MA Xiaodong is the founder and the CEO of Guoyun Data, a senior consultant of Boston Consulting Group, an eyewitness of Alibaba Taobao Data Center, and the vice chairman of Beijing Informatization Association. He is the one who advocates the 3-in-1 concept of “strategy, technology, and talent” and the integration of seamless collaboration to truly implement digital transformation. In addition, he has also summarized a set of digital transformation that can be implemented, and he is widely known as the “leader of digital transformation” in the industry.  

Part I: Why do you implement digital transformation?.- Chapter 1: The Significance of Digital Transformation.-   Chapter 2: 3 Ways of Digital Disruptions to Traditional Industries.- Part II: When do you implement digital transformation?.- Chapter 3: New-born Species of Digitalization.- Chapter 4: 2 Major Reasons to Accelerate Digital Transformation.- Chapter 5: When do you implement digital transformation?.- Part III: What is digital transformation?.- Chapter 6: The Elements of Digital Transformation.-  Part IV: Should you implement digital transformation?.- Chapter 7: Self-assessment of Digital Transformation.- Part V: Who is responsible for digital transformation.- Chapter 8: The Main Driver of Digital Transformation.- Part VI: How do you implement digital transformation?.- Chapter 9: Failures of Digital Transformation.- Chapter 10: How to achieve digital transformation at low cost.- Chapter 11: Six-diagram Method of Digital Transformation.- Chapter 12: To whom should digitalization be empowered?.- Chapter 13: How do CDO implement digital transformation?.- Chapter 14: How do CTO/CIO control digital transformation?.- Chapter 15: Insights from Alibaba’s Digital Transformation.- Part VII: Critical tools of digital transformation ----- data platform.- Chapter 16: The Development of Data Centers.- Chapter 17: Interpretation of the Role of Data Centers.- Chapter 18: Five Elements of Data Centers.- Chapter 19: Implementation Path of Data Centers.- Part VIII: Case studies of digital transformation.-  Chapter 20: The Help from Intelligent Marketing Cloud for Retailers to Achieve Digital Transformation.- Chapter 21: Building an Intelligent Marketing System for New Retailers.- Chapter 22: Renowned Enterprises Build Industrial Internet Platforms.- Chapter 23: A University Builds a Digital Campus.- Chapter 24: An Urban Merchant Bank Builds a Digital Bank.-  Appendix: Architectural Diagrams of Digital Transformation Solutions for 9 Major Enterprises